Obviously, the marketing and advertisement was quite different in Germany, and the “Das Auto” campaign was quite successful indeed. Unfortunately, I don’t have ready access to the statistics, but at some point in the Kadett B’s lengthy run from 1966 – 1973, it did unseat the Beetle as Germany’s best selling car. By the late sixties, the Germans were ready to move on, and it was straight into the Kadett’s open doors, as well as Ford’s new Escort, a Kadett-fighter through and through. In all, some 2.7 million Kadett Bs were produced, probably the high point of its life as both the Kadett and successor Astra.
The Kadett featured a more modern design than the Volkswagen Beetle that then dominated the market for small family cars in West Germany and various surrounding countries. The Kadett offered more passenger space, more luggage capacity, and better visibility for the driver. Its water-cooled engine provided effective heating for the passenger compartment. However, by the mid-1970s the Kadett's weakness was already apparent as the car's bodywork was not well protected from corrosion.
On 29 February 2012, Opel announced the creation of a major alliance with PSA Peugeot Citroen resulting in GM taking a 7% share of PSA, becoming PSA's second-largest shareholder after the Peugeot family. The alliance was intended to enable $2 billion per year of cost savings through platform sharing, common purchasing, and other economies of scale. In December 2013, GM sold its 7% interest in PSA for £250 million, after plans of cost savings were not as successful. Opel was said to be among Europe's most aggressive discounters in mass-market. GM reported a 2016 loss of US$257 million from its European operations. It is reported that GM has lost about US$20 billion in Europe since 1999.
In March 2017, Groupe PSA agreed to buy Opel, its British sister brand Vauxhall and their European auto lending business from General Motors for US$2.2 billion. In return, General Motors will pay PSA US$3.2 billion for future European pension obligations and keep managing US$9.8 billion worth of plans for existing retirees. Furthermore, GM is responsible for paying about US$400 million annually for 15 years to fund the existing Great Britain and Germany pension plans.
Unfortunately, Opel’s first victory in the DTM turned out to be as much of a fluke as the podium at Hockenheim. The Calibra’s fell behind once more, and resorted to occupying the lower end of the top 10. The airfield circuit at Diepholz, a third visit to the Nurburgring and the high-speed section of autobahn known as the AVUS-ring were all without meaningful results.
The saloon model was built and sold in Latin America as the Chevrolet Corsa Classic until 2010, when it was replaced with the model previously released for China in 2005 as the Buick Sail. A budget version introduced for the Brazilian market, the Chevrolet Celta, has bodywork resembling the end of the 1990s Vectra and Astra. The Celta was sold in Argentina as the Suzuki Fun for a certain period.
The Corsa Van is a car derived van based on the corresponding generation of the Corsa superminis. It first appeared in 1983, and was unchanged from the regular car, aside from the panelled rear windows (optional, glazed models were also available) and the missing rear seat. This was replaced by a flat metal loading floor. Payload of the original Corsa A is 405 kg (893 lb) and the entire range of engines was available at first.
During its lifetime, the Calibra was much more popular in Europe, and outsold its nearest rival, the Ford Probe, which was considered to be underpowered, and very American for most European drivers. However, in the United Kingdom, it failed to outsell the Rover 200 Coupé, which offered comparable performance, but without 4WD in the top of the range models.
FlexFix is an optional integrated bicycle rack. It is essentially a concealed drawer that can be pulled out from the car's rear bumper. Attached are two wheel mount bike racks, rear number plate incorporated in the system, brake/tail lights, indicators and fog and reverse light alternates in left-hand drive and right-hand drive cars. It is available as an option on Exclusiv, SE and SXi models in the United Kingdom.
The Crossland X was introduced in 2017 as a replacement to the Opel/Vauxhall Meriva. It offers more crossover styling but similar practicality as its predecessor, as the segment of small MPVs has been shrinking in Europe, while small crossovers and SUVs continue to gain popularity across the continent. The Crossland X is based on the same platform as the Citroën C3 Aircross, which will be launched later. In Opel’s line-up, the Crossland X will be positioned below the Opel/Vauxhall Mokka X, but both compete in the same segment of small crossovers.
This Chevette went throu several redesigns — first front an rear panels seemilar tae the Opel version, then a leuk seemilar tae the Breetish Vauxhall Chevette, an finally a design reminiscent o the updatit USA Chevrolet Chevette version. It wis available in several different bodies: hatchback (1979–87), estate (cawed Chevrolet Marajó, 1980–89), pickup (Chevy 500, 1984–95) an saloon (1973–93). The Chevette sauld ower 1.6 million units in Brazil, bein replaced bi the Chevrolet Corsa.
Launched in 1962, GM Europe's small car for the 1960s, the Opel Kadett, looked like a shrunk Chevy Nova, and hid a 1.0-liter water-cooled overhead-valve four-cylinder up its nose. While this motor had pre-War origins, it was a good one. It weighed just 211 lbs, revved beyond 6000 rpm, and made 54 horsepower in the high-compression 'S' version, as long as you used premium fuel.