Create a design that combines the attributes of a sports utility vehicle with those of a car designed for the urban lifestyle. That was the challenge facing the designers of the Crossland X, Opel’s cool new crossover. The designers have therefore created a unique crossover interpretation of Opel's design philosophy. Sculptural Artistry meets German Precision that reflects the stylish yet functional character of the Crossland X.
In 1909, the Opel 4/8 hp pioneered the introduction of affordable mobility. It was modern with solid technology, easy to operate and manoeuvrable, enabling ambitious car owners to drive it themselves instead of relying on a chauffeur – considerably reducing the overall cost of ownership. And the quality of materials and workmanship created confidence. The first officially designated “small car” in automotive history was considered fully suitable for everyday use. The vehicle ideal for “doctors, veterinarians and lawyers” according to the adverts was available at prices from 4,000 to 5,000 Marks, while models from other manufacturers cost around 20,000 Marks. Thus the means of transport for the upper class became a vehicle for the middle class - thanks to the “Doctor's car”.
The Kadett A (above) finally appeared in 1962, and was a classic GM/Opel effort: highly pragmatic, conventional in every respect, reasonably stylish for its time, and designed to deliver a good bang for the buck. In just about every way possible, it was the antithesis of the VW: front-engine rwd, a rather tinny but roomy body, highly tossable but with a primitive suspension and ride, a very roomy trunk, and excellent visibility as well as economy. Oh, and a proper heater even! Its little 987 cc OHV four made 40 net/46 gross hp, six more than the VW 1200. Its trim fighting weight of 1475 lbs (670 kg), some two hundred pounds less than the VW, showed in both its acceleration and body integrity.