In response to the pressing need for new trucks in a Germany struggling to rebuild, the American authorities governing Rüsselsheim granted permission to the plant to produce a 1.5-short-ton (1.4 t) truck powered by the 2.5 L Kapitän engine. It was a minor miracle that even this was possible. By January 1946, the plant was ready to build trucks, but many of the almost 12,000 parts needed to make each one was lacking. Before the big firms could begin, the small ones had to get started, too. Illness and poor nutrition so crippled the staff of 6,000 workers that it was normal for 500 to be too sick to come to work and more than 400 to report sick during the day.
The Kadett A (above) finally appeared in 1962, and was a classic GM/Opel effort: highly pragmatic, conventional in every respect, reasonably stylish for its time, and designed to deliver a good bang for the buck. In just about every way possible, it was the antithesis of the VW: front-engine rwd, a rather tinny but roomy body, highly tossable but with a primitive suspension and ride, a very roomy trunk, and excellent visibility as well as economy. Oh, and a proper heater even! Its little 987 cc OHV four made 40 net/46 gross hp, six more than the VW 1200. Its trim fighting weight of 1475 lbs (670 kg), some two hundred pounds less than the VW, showed in both its acceleration and body integrity.
the Chevy Chevette, while a MUCH better car than the Vega was at the time, and even now, that’s not saying a whole lot, other than it WAS infinitely more durable and longer lasting and reliable than the Vega, though by ’76, the Vega was decent enough, but the damage was done. I know as my Mom drove a ’76 Vega from roughly 78-83 with the only major thing being the carb being rebuilt around 1980. The Chevette was basically a redesigned Kadett/Vauxhaul Chevette.
A special limited volume Last Edition was created as a final chapter in the Calibra story. August 29, 1997 marked the official end of production. Fittingly, it was a black Last Edition with a 2.0-liter, four-valve engine which rolled off the assembly line as the final Calibra to be made. Today, Opel Classic enjoys showing this car at many Youngtimer events.
In the early 1920s, Opel became the first German car manufacturer to incorporate a mass-production assembly line in the building of their automobiles. In 1924, they used their assembly line to produce a new open two-seater called the Laubfrosch (Tree frog). The Laubfrosch was finished exclusively in green lacquer. The car sold for an expensive 3,900 marks (expensive considering the less expensive manufacturing process), but by the 1930s, this type of vehicle would cost a mere 1,930 marks – due in part to the assembly line, but also due to the skyrocketing demand for cars. Adam Opel led the way for motorised transportation to become not just a means for the rich, but also a reliable way for people of all classes to travel.
Rüsselsheim/Geneva. Opel is paving the way to the future by providing even more information, services and safety in cars. The Rüsselsheim-based carmaker is presenting the personal mobility services offered by Opel OnStar – after already announcing the intention to bring Opel OnStar to Europe last year – at the International Motor Show in Geneva (Hall 2, Stand number 2231) ...
Obviously, the marketing and advertisement was quite different in Germany, and the “Das Auto” campaign was quite successful indeed. Unfortunately, I don’t have ready access to the statistics, but at some point in the Kadett B’s lengthy run from 1966 – 1973, it did unseat the Beetle as Germany’s best selling car. By the late sixties, the Germans were ready to move on, and it was straight into the Kadett’s open doors, as well as Ford’s new Escort, a Kadett-fighter through and through. In all, some 2.7 million Kadett Bs were produced, probably the high point of its life as both the Kadett and successor Astra.
Replacing the orange for radiant tones of red and teal blue everywhere, it was the same in Brazil. I miss those days… at least when the loans got popularity we still could buy funny and long lasting products (Philips included) however today… I’m not surprised the 70’s and 80’s music are still popular as the cars of that time, everything today is carefully made to make us bored.
In the US, some 500 Buick dealers started carrying the Kadett in 1964, after their previous sole product, the larger Rekord, was knocked out of the ring by GM’s own 1960/1961 compacts. I strongly suspect the Buick dealers (and their ad agency) who hadn’t yet taken down their Opel signs were not really very committed or motivated, and all of 17k ’64s and 14k ’65 Kadett A were sold. Meanwhile, VW was moving some 400k Beetles in America.
Unlike the previous model, there was no saloon version for the European market, but one was designed in Brazil for the Latin American market, as saloons were much preferred to hatchbacks there. This was also introduced in South Africa and India. An estate car, panel van and pickup truck were also introduced, and a convertible version was produced for the Australian market, called the Holden Barina Cabrio.