Announced in November 1947, production of the postwar Olympia, with austere painted hubcaps, began in December 1948 and allowed a modest return to export sales in that year. In October 1948, the Kapitän came back to the Opel line-up, unchanged except for such details as the shape of the headlights and improvements in the leaf springs and dampers. Prices in 1948 were 9950 DM for the Kapitän and 6,785 DM for the Olympia (the Deutschmark having replaced the Reichsmark on 20 June 1948).
The Opel Corsa in general and the Corsa “120 Years” in particular show that it is a core brand characteristic to always offer customers more than they expect in the respective vehicle class. The foundation for this was laid at the end of the 19th century by the Opel patent motor car “System Lutzmann”. Its short price list already included two innovative extras: the first was the pneumatic tire, which was invented by Robert William Thomson in 1845, but had not yet found widespread use in automobile production. The second was the optional removable child seat available for the small two-seat motorised coach, whose one-cylinder, 4 hp engine delivered a speed of 30 km/h. This example alone clearly illustrates what Opel has been all about from the very beginning: absolute suitability for everyday use instead of technology as an end in itself.
The Insignia flagship followed exactly the same initiative as the Astra. Once again the Opel engineers’ main objective was efficiency. Thanks to optimized packaging and lightweight materials they could save up to 175kg on the Insignia Grand Sport compared with its predecessor – much to the benefit of dynamics and fuel consumption. Depending on powertrain and equipment, the current Insignia Sports Tourer even weighs up to 200kg less than the similar model variant from the first generation.
^ Heinz Michaels (24 August 1962). "Opel bläst zum Angriff auf VW: Mit tausend "Kadetten" pro Tag – Ein neues Firmen jahrhundert, eine neue Fabrik, ein neuer Wagen: ....In der letzten Hauptversammlung hatte der Vorstand alle Versuche, die hausväterisch wieder angesammelten Reserven anzugreifen, gerade deshalb entschlossen abgewiesen. Mahnend sagte Prof. Nordhoff damals: "Hinter beiden Unternehmen (General Motors und Ford) steht eine Finanzkraft, der kein deutsches Unternehmen etwas auch nur annähernd Gleichwertiges entgegenzusetzen hat, und der Wille des Eindringens in den deutschen Markt um jeden Preis scheint vorhanden zu sein.""". ZEIT ONLINE. Retrieved 2013-05-12.
Opel premiered the sleek Calibra at the Frankfurt Motor Show (IAA) in 1989. It was an extremely progressive concept way ahead of its time, with the world-best drag coefficient (Cd 0.26) of all series production cars – same as third generation Toyota Prius (2009-2015). It remained the most aerodynamic mass production car for the next ten years until the Honda Insight and the Audi A2 were launched both in 1999, with a Cd of 0.25. Till these days Calibra’s Cd of 0.26 is among TOP-20 of all production cars.