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The Opel brand is present in the most of Europe, in parts of North Africa, in South Africa, the Middle East, in Chile and in Singapore. Their models have been rebadged and sold in other countries and continents, such as Vauxhall in Great Britain, Chevrolet in Latin America, Holden in Australia and New Zealand, and previously, Saturn in the United States and Canada. Following the demise of General Motors Corporation's Saturn division in North America, Opel cars are currently rebadged and sold in the United States, Canada, Mexico, and China under the Buick name with models such as the Opel Insignia/Buick Regal, Opel Astra sedan/Buick Verano (both which share underpinnings with the Chevrolet Cruze), and Opel Mokka/Buick Encore.
However, Opel Team Joest was in for a tough fight. Not only had Alfa Romeo not been sitting on their hands, Mercedes-Benz had finally found the time to build a proper Class 1 car. Although the C180 V6 DTM lacked four wheel drive and only produced 400 horsepower, it featured a 6-speed sequential transmission, F1-derived active suspension, an innovative active ballast system which counteracted the pitching and diving of the nose under acceleration and braking and an all-carbon bodyshell bringing weight down to 980 kg (2161 lbs).
We’ll come back to that in a minute, but first – what is a Crossland X and why is it here? It’s actually Opel’s new small crossover, and also a replacement for the old Meriva MPV, and it shares a chassis and some major mechanical bits with the Peugeot 2008 and Citroen C3 Aircross. Ah, so you’ll assume, this must be the first fruits of the much-bandied-about buyout of Opel by the PSA Group that owns Peugeot and Citroen. Well, not quite. The three car brands actually began collaborating on new chassis and engines some time ago, and the forthcoming Grandland X (Opel’s rival for the Nissan Qashqai) will share its chassis with the Peugeot 3008 and the Citroen C5 Aircross.
One resource that did not appear on the books of General Motors or on the rolls of the occupying authorities was most responsible for the recovery of Opel in 1945, the collaborative nature of its workers. They were not itinerant hires who had looked on their work at Rüsselsheim as just another job. They were men and women who had, for the most part, come from that immediate area, many from the country, and had literally grown up with the Adam Opel AG. The fate of Opel was important to its workers, for its collapse would mean the loss of the most important employer for the people of Rüsselsheim, who were finding their way home from the chaos of war.
Rüsselsheim. In 2019 Opel celebrates 120 years of automobile production – and thereby 120 years full of innovations for everyone. The German brand has a tradition of pioneering high-tech advancements and quickly bringing them to series production. This makes mobility affordable for many and the cars safer, cleaner, more comfortable and more practical. The 120 years advertising campaign, “Opel. Born in Germany. Made for everyone.” is based on this philosophy. It was as true of the first Opel – the Patentmotorwagen “System Lutzmann” of 1899 – as of all the other models that followed, from the “Doktorwagen” to “Laubfrosch” (Tree Frog), P4 and Kadett. Today the philosophy matches the Opel Corsa more than any other model.